The main benefit of a Facebook group is not that it allows you to grow your audience and reach lots of people. Groups, unlike pages, are typically quieter and less public. If you have your privacy set to private, then other visitors won’t even be able to see the content of a group until they […]
So, you want to start promoting your business on Facebook? The question now is whether you should create a Facebook page, a Facebook group… or both! And the answer is of course both. But in order to make the most of this strategy, you also need to understand what the top benefits of each are […]
What is Guest mode? Facebook’s Guest mode allows website visitors to talk to your FB page without logging into their Messenger account. These “guest users” are temporary accounts that can receive messages when the user is on your website. You can respond to guest chats until the user ends the chat session. After the user […]
Moray Digital owner, Shaun Moat, is delighted with the Defence Employer Recognition Scheme (ERS) Silver Award from the Ministry of Defence (MoD). The RAF veteran said: “I’m really pleased to receive this award. I served in the for eight years before being medically discharged so I want to support our armed forces personal and their […]
In his classic best-seller, How To Win Friends And Influence People, Dale Carnegie’s second chapter is entitled The Big Secret of Dealing With People. The secret is summed up in this principle: Give honest and sincere appreciation. Carnegie said there is only one way to get anybody to do anything — by making the person […]
Good marketing, whatever form it takes, always meets certain criteria. That’s what makes it good. The following 10-Point checklist will help you determine if your marketing passes the test. I challenge you to evaluate one of your recent ads, promotions or other marketing activities to see how it measures up. 1. Does it focus on […]
Facebook’s products have always been about connecting people. Over the years they have focused on how to help people feel present with one another even when they’re not in the same place. Today, video helps most of us bridge the distance. Tomorrow, we’ll be turning to more immersive platforms like AR and VR. Lately Facebook […]
The Chartered Institute of Marketing have put together this great blog that I felt would be handy for many business owners It’s a month since the UK went into lockdown and staffers had to embrace working from home (WFH). The adjustment period is over – now it’s about staying the course. This is where newbies […]
Selling your products and services online rather than in-store means that you need a website with the capability to handle an online store. But while setting up an online store might seem complicated and time-consuming, it’s actually not as difficult as it seems! Where possible, many businesses are moving some–or all–of their products and services online. Have […]
Have you ever noticed that some website URLs start with HTTP while others start with HTTPS? Maybe you’ve noticed a tiny lock icon in the top left corner of your browser? What exactly does it all mean? Websites that are HTTPS have an SSL certificate. SS-what? SSL stands for Secure Sockets Layer and is a secure […]
