As a small business owner, you have a lot of things to think about. It can be hard to prioritise tasks that aren’t essential to the day-to-day running of things. But, while getting customer feedback might not be an everyday task, it is essential to...
The internet has brought us many wonderful things but it also brings competition. Businesses have to offer something really special if they want to be in with a chance of getting noticed. That’s why so many businesses offer a free trial, or a discount on...
Amazing customer service may seem like a lot of extra work on a short-term basis, but it does improve your brand image and goodwill, which means a lot in the long run. No matter how big or small your business is, you must focus on...
The benefits of social media are endless, not least for increasing exposure of your brand, generating new customers and improving customer relationships. However, if you run a small business on your own, or if you have a small team, the chances are that you have...
Not that long ago, QR codes had a bad reputation. After their widespread introduction in the mid-1990s, they quickly turned into an ongoing joke. Anyone and their neighbor would create QR code graphics and slap them onto anything. This resulted in sites like WTF QR...